Official hospitality packages for Super Bowl LXI are on sale through On Location, the league’s hospitality partner, for the February 14, 2027 game at SoFi Stadium in Inglewood — Valentine’s Day — with guaranteed seat locations, club hospitality and a two-night concert series returning to Super Bowl week.
Popular tiers such as “On The Fifty” sold out during Priority Access and Access Guaranteed windows, continuing the pattern of packages disappearing well before the playoffs. Public single-game inventory has still not been released; hospitality remains the published route to a locked seat location.
Studio 61 and the concert return
Super Bowl LXI Studio 61 brings the Super Bowl concert series back after its Super Bowl LX debut. The Hollywood Palladium hosts Friday and Saturday nights, February 12 and 13, with live performances, celebrity appearances and premium hospitality. Musical acts are scheduled to be unveiled this fall.
Package lanes already published
All-Inclusive Beach House packages turn Shutters on the Beach and Casa del Mar into a private coastal base with Super Bowl Experience access and gameday transport. All-Inclusive Downtown packages center on Downtown Los Angeles lodging, a hosted lounge, a private Q&A with former players turned broadcasters and the same Experience access.
In-stadium options include Playmakers Club Elite and Club 67 (club-level hospitality with direct seat access) and Champions Club Premier (outdoor pregame hospitality steps from SoFi plus club-level in-game service). Higher Playmakers tiers add on-field pregame access and NFL Legend events; several lanes also include Studio 61 entry.
Deanna Forgione Carey, On Location’s general manager for the league, framed Platinum planning support, All-Inclusive coastal and downtown bases, and Studio 61 as the elevated fan lanes for LXI. Peter O’Reilly, the league’s executive vice president for club business, international and league events, tied the package map to fans wanting access that extends beyond kickoff.
How this sits next to broadcast details
Broadcast and streaming plans for LXI — including the English telecast talent and streaming windows — are covered separately in our how-to-watch guide. This page is the hospitality and seat-package map: what is sold, what has already sold out, and what Studio 61 adds on the Friday–Saturday before the game.
Halftime entertainment for LXI remains unverified as of mid-October. Participating teams are months away. Treat published package inventory as the current official path into SoFi until a public single-ticket window is announced.
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